Archives For Bobby Gruenwald

SeacoastMobile

In July of 2008 I was speaking to a group of Church leaders in Santa Cruz, California. I held my phone (this was just before I got my iPhone) up in my hand and I said, “This is the future.”

It’s been a year and a half and mobile technology is the “now”, not the future. My friend, Bobby Gruenwald, Innovation Pastor at LifeChurch.tv, constantly encourages his staff to think global and mobile – global and mobile.

I’m currently working with churches and organizations on helping them to create, dream and plan strategies around mobile technology. Your people are constantly becoming one with their phone (for good or bad) and it’s a reality that we need to be intentional about speaking their language. Again, as I’ve said before: we are digital missionaries.

As you know, I work often as a Secret Shopper/Mystery Worshiper. The first thing I check is the church’s website. The second thing I do is pull up their website on my iPhone. I have recommended several times that church’s follow the lead of Seacoast Church and get a mobile version of their website. I applaud and praise Seacoast for blazing a trail in this area. My hat’s off to my friend Shawn Wood and his team. Well done! If you have your phone handy (and I know you do) – pull up Seacoast’s website on it.

My church (and many others) send out text messages to attenders and members that opt in. My church also encourages you to text in questions and decisions that you may make as a response to the message. Many churches are utilizing text and SMS during services as an interactive piece. As I’ve blogged about before, many churches are using the free service from YouVersion Live.

I’ll be talking more in the near future about other mobile strategies and tools. In the meantime, if you and your church would like to strategize and put together a comprehensive plan that includes Web 2.0 tools, mobile technology, social media and social networking – give me a shout. My only goal is to help and equip you to speak the language of the people you’re trying to reach (digital missionaries).

Below is a post from my friend, DJ Chuang and the Leadership Network Digital Blog that I thought was worth repeating:

What the church looks and feels like is changing right before our eyes, and on our computer screens.

This article from The Gadsden Times (Alabama), “Now on your computer screen: Sunday services,” tells the story of how the Church Online of LifeChurch.tv is reaching people around the world:

… The 32-year-old [Bobby] Gruenewald is a pastor at LifeChurch.tv, an Edmond, Okla., organization that, with tens of thousands of followers, has created a virtual house of worship, with sermons, prayer and Bible study for an international congregation. 

… Gruenewald said the average “congregation” at any given time on a Sunday is about 3,000 visitors, but over the course of the 90-to-120-minute services, between 12,000 and 15,000 unique viewers will log on. The services incorporate live preaching, songs and sermons from the church’s physical locations across the United States through a live feed, while viewers can chat with one another or church volunteers.

Lifechurch-capTo further connect virtual users, the site also employs a chat function that automatically translates their language into a language of one’s choosing. Someone in Brazil can type a comment in Portuguese, for example, and it will be translated instantaneously to English for a viewer in Idaho. This feature, church leaders say, fosters a sense of immediate community among people with no other commonalities besides an abiding interest in Jesus.

And, Beliefnet blog entry “How Facebook, Twitter, and Google Might Affect the Church” links over to Mark Brown’s thoughts, How the Digital Revolution Might Affect the Church.

… we need to recognize the utter importance of powerful, transformational preaching. And we need to create systems by which those with such preaching ability and gifting can be widely available. Why restrict a gifted preacher to one community? Lifechurch.tv lead the way in making resources, including preaching, available to more than those who turn up in person for the service. 

We need to move from appointing leaders based on them completing the right degree to giving more weight to discerning their ability to complete the leadership task.

We need to create the opportunity for people to ‘be at church’ or part of a community at any moment in the day/week. Setting a special time on Sunday morning is artificial and limiting.

Mark also explores other issues affected by the digital revolution, namely, church governance, church leadership, and the institutional church as we know it. Read the full article.

From my vantage point, I’m guessing that changes to how we live out our faith as the church is only beginning. More changes are yet to come. Technology is only a part of what’s ushering in the change. (Aside: there are at least 27 churches with Internet campuses offering church online) What do you think?

// DJ Chuang, Director at Leadership Network //

I just returned from spending the weekend at LifeChurch.tv in Oklahoma City and got to witness this first-hand. It’s amazing what God is doing through them.

It’s been LONG overdue. I have been meaning to blog about LifeChurch.tv’s Digerati team for quite a while. I’ve blogged about LifeChurch.tv many times, but in this blog I’d like to spotlight the Digerati team and their projects. 

You might be wondering: “What in the world does “digerati” mean?” To get to the bottom of something, I go to Wikipedia. Wikipedia reads:”The digerati are the elite of the computer industry and online communities.” From what I know of my friends Terry Storch and Tony Steward (and the rest of the Digerati Team) this fits them very well. 

Maybe you don’t recognize the team, but you may recognize their work. Here is what the Digerati team has been up to and is responsible for:

EXTRA:
There’s a great article with Terry Storch in the Sept/Oct issue of COLLIDE Magazine. I encourage you to read it.
*** I’ll be doing occasional “SPOTLIGHTS” from time to time. If you know of a ministry/organization or individual that I should consider shining a spotlight on, just email me (greg@gregatkinson.com) and let me know.