Archives For mobile strategy

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I’d love to introduce you to my newest sponsor: Tithe.ly. Tithe.ly was one of the first giving apps allowed into the Apple app store in 2013. Giving via a mobile device was born out of both a need and opportunity they saw when they first saw what Apple did with the iPhone and the coming app economy.

Before Dean Sweetman co-founded tithe.ly, he had been a church planter and overseer of churches for 30 years. This put him in a unique position to know exactly what churches needed to help with several 21st-century problems concerning steady and consistent income to fulfill the mission of the church.

Problem Number One:

Church members are not coming as often to services as they used to. And as any pastor knows, if members are not in church then they are most probably not giving. It’s not that they don’t want to, it’s just that they don’t have the opportunity. Simple recurring giving set up in seconds solves this.

Problem Number Two:

Most people under 35 don’t carry cash or checks anymore.

They use debit/credit cards for just about everything. Most millennials don’t even know what a routing number is and where to find it on a checkbook if they even have one. Giving anywhere, anytime with a phone was the easy answer.

This and other obstacles for people giving to the church they love is to provide a simple app that lives on a device they virtually never let out of their sight, their smart phone.

Fast forward five years, Dean has retired from full-time ministry and is the CEO of tithe.ly one of the fastest growing FaithTech companies in the world. They now serve thousands of churches in three countries and plan on adding another 30+ countriesĀ in the first quarter of 2017.

They have a product suite that includes everything a church needs to move away from cash and check donations and facilitate digital giving, via text, free app, custom designed church apps, full back office support and a few more exciting additions they are announcing very soon.

At tithe.ly, they love what they do. They talk to pastors and church leaders every day about getting them the tools to increase giving so they can focus on serving their church and fulfilling the great commission of preaching the gospel to a desperate and fearful world whose only hope is Jesus.

I’m proud to partner with these guys. Please check them out here.

SeacoastMobile

In July of 2008 I was speaking to a group of Church leaders in Santa Cruz, California. I held my phone (this was just before I got my iPhone) up in my hand and I said, “This is the future.”

It’s been a year and a half and mobile technology is the “now”, not the future. My friend, Bobby Gruenwald, Innovation Pastor at LifeChurch.tv, constantly encourages his staff to think global and mobile – global and mobile.

I’m currently working with churches and organizations on helping them to create, dream and plan strategies around mobile technology. Your people are constantly becoming one with their phone (for good or bad) and it’s a reality that we need to be intentional about speaking their language. Again, as I’ve said before: we are digital missionaries.

As you know, I work often as a Secret Shopper/Mystery Worshiper. The first thing I check is the church’s website. The second thing I do is pull up their website on my iPhone. I have recommended several times that church’s follow the lead of Seacoast Church and get a mobile version of their website. I applaud and praise Seacoast for blazing a trail in this area. My hat’s off to my friend Shawn Wood and his team. Well done! If you have your phone handy (and I know you do) – pull up Seacoast’s website on it.

My church (and many others) send out text messages to attenders and members that opt in. My church also encourages you to text in questions and decisions that you may make as a response to the message. Many churches are utilizing text and SMS during services as an interactive piece. As I’ve blogged about before, many churches are using the free service from YouVersion Live.

I’ll be talking more in the near future about other mobile strategies and tools. In the meantime, if you and your church would like to strategize and put together a comprehensive plan that includes Web 2.0 tools, mobile technology, social media and social networking – give me a shout. My only goal is to help and equip you to speak the language of the people you’re trying to reach (digital missionaries).